Type
Own-and-operate
We build, launch, and hold our own ventures rather than serve clients.
Chapter — Operating ModelA plain referencefol. M.01
The model the
studio operates
by.
A short, plain reference for founders, partners, and operators who want to understand precisely how Seqnova is structured and what working with the studio actually looks like. No marketing copy. No hidden conditions. The full operating model, in writing.
Section M.II — ModelWhat kind of studiofol. M.02
Structure,
in plain text.
Capital
Studio-funded
Each venture is capitalised from the studio. No outside capital is required to begin.
Equity
Founding shareholder
The studio is the founding shareholder of each venture, on a centralised cap table.
Geography
Mohali, India
Headquartered in Punjab. Markets are global wherever the product genuinely fits.
Team
Small core, broad network
A small in-house core, plus design, engineering, and operating partners we work with repeatedly.
Section M.III — SectorsWhere we actively buildfol. M.03
Sectors we
operate in.
Not closed to other categories — but only ones where the studio can build something genuinely above the bar.
Sector
Status
Note
Crowdfunding (Kickstarter)
Active
Three campaigns funded, $150K+ raised. Oracle decks for the US market.
Software (B2B SaaS)
Active
ArtifactIndex live in market with collectors.
Food technology
Building
Tomango onboarding restaurants in Chandigarh and Mohali.
Applied AI
Exploring
In thesis phase. Looking at operational-efficiency tools for B2B workflows.
Section M.IV — CommitmentsWhat we provide · What we expectfol. M.04
What goes in,
and what's asked for.
What the studio provides
- 01
Capital to validated MVP.
Studio funds the venture from thesis to a market-ready first version.
- 02
Founding-team product, design & engineering.
Core team built and shipped from inside the studio.
- 03
Brand, identity, & launch positioning.
Studio designs the venture's brand and writes its first narrative.
- 04
Go-to-market for the first 6–12 months.
Studio runs early acquisition, sales, and pricing experiments.
- 05
Long-term operating partnership.
Studio remains involved in operations, governance, and key decisions.
What the studio expects
- 01
Founders who care about the problem first.
We work with operators who would be doing this even without us.
- 02
Multi-year commitment.
Ventures are built to operate, not to be quickly flipped.
- 03
Direct, honest cadence.
Weekly working contact. Hard conversations are had, in writing, on the record.
- 04
Discipline with the studio name.
Everything ships under the standard the studio sets for itself.
Section M.V — Hard nosIn writing, on the recordfol. M.05
What the studio
will not do.
01
No client work.
We do not sell our time. The studio's hours go into ventures it owns.
02
No accelerator batches.
No cohorts, demo days, or fixed-term programs. Each venture moves on its own clock.
03
No outside-LP fund.
We do not raise an external venture fund. We capitalise from the studio.
04
No white-label or unbranded delivery.
Everything we ship carries our name. We don't ghost-build.
05
No category we have no edge in.
We are not closed to categories on principle, but we are closed to ones we'd build badly.
Section M.VI — EngagementWorking with the studiofol. M.06
If this maps to
what you're building.
Write to us. Brief, specific notes are read first. We aim to reply within 48 hours, on weekdays in IST.